Entrepreneur | Marketing & Branding Strategist Speaker | Youtube Influencer | UCLA Instructor
Brand creator, professional speaker and international digital persona
The Toronto Star has called her the 'Real Life Iron Woman', and ultimate 'go-getter'. Amanda's philosophy, "You can have the best product or service in the world, but if you don't have an audience it doesn't matter".
As a brand creator, professional speaker and international digital persona, Amanda Russell has been at the forefront of the digital marketing and social media revolution since its infancy. Amanda helps companies re-imagine how they interact with their customers and manage their businesses in the new digital world.
Amanda designed & co-created UCLA's' Influencer Marketing curriculum. She is currently teaching this program, along with marketing, branding, and business strategy courses at UCLA, to a global audience of students and future leaders.
Co-Founder of The Interesting Agency: Leading brand strategy, marketing and web development company. Clients include: Target, LiveStrong.com, Union & Fifth, SH Facial Plastic Surgery.
Creator of Renaissance Women (RW) an exclusive community for today's most passionate and inspiring female leaders, executives, entrepreneurs and influencers, from all industries, and of all ages, who are shaping the future.
Creator & Executive Producer of Fit Strong and Sexy, an online fitness and lifestyle community, named one of YouTube's 'Next Top Fitness Channels'. Amanda has competed as a world-class distance runner earning automatic qualifying for Olympic trials (before an injury halted her career short of 2008 Beijing Olympics)
Amanda is also a Spokesperson and International Model. Featured in global campaigns such as ZICO Coconut Water, Under Armor, Target and L'Oreal. She has appeared in Forbes, The Huffington Post, YFE, (Young Female Entrepreneurs of America), Women's Health Magazine, SELF, SHAPE, Cosmopolitan, and The Chicago Tribune.
A graduate of University of Richmond, as a full ride Scholarship athlete. Amanda also holds an MBA with a concentration in marketing. She is currently co-authoring a book on Influencer Marketing with Freddy Nager, Professor of Marketing At USC’s Annenberg School of Business.
A force of magnetic energy, passion with a true higher purpose. Amanda has the ability to turn the most seemingly impossible ideas into reality.
-Tamilee Webb, Buns of Steel, Webb International
Simply put, Amanda rocks the marketing world! She possesses a 360-degree vision of how a concept will play across media channels. Armed with the innate ability to break OUTSIDE the box, garner deep insight and transform people and companies.
-Raquel Baldelomar, Forbes Columnist, Entrepreneur
[Amanda] has the unique ability to truly engage with the audience and make you believe that transformation is possible and within reach. She moves audiences to action
Dr. D Lascu, MBA, PH.D, Director of Marketing, Robins School of Business